Friday, January 31, 2020
Allegories of Life Essay Example for Free
Allegories of Life Essay In The Allegory of the Cave, Plato uses a vast spectrum of imagery to explain ones descent from the cave to the light. While Plato uses this Allegory to explain his point through Socrates to Glaucon. This allegory has many different meanings. The Allegory can be used in many different ways, from religion to politics to ones own intellectual enlightenment, or it can be interpreted as the blinded person in a colt like reality. Are we all prisoners in a world that is forced on us through the media? How do we really know that we are not just pawns in some oneââ¬â¢s chess game. What meaning was Plato trying to introduce to Glaucon? This cave can represent many aspects in the world. And the prisoners can be any one. The puppeteers can be a symbol for people or for the things in life that hold us back from seeing and thinking clearly. As we look further into Platoââ¬â¢s work we will explore many different meanings for this allegory and attempt to give our life some meaning. I would like to start off with a summary of the allegory of the cave as I have understood it. In the the cave there are a group of prisoners bond form their neck to their feet facing a stone wall. They have been their since childhood. All they know of is what the puppeteers have shown them through the fire images. They hear sounds made by the puppeteers. And the shadow of images cast from the fire. They think that this is reality because it is all they have ever known. One prisoner is lead away from his shackles and is lead out of the cave. He his blinded by the sun at first. Once his eyes had adjusted to the light he seeââ¬â¢s a tree a real green tree that is alive. Not the shadow of a tree shown by the puppeteers. The prisoner also seeââ¬â¢s his reflection in the water. He seeââ¬â¢s the world in its entirety. He has been enlighten. Just as the prisoner was getting a grasp of the real world he is lead back into the cave. The other prisoners are mocking him for what they thought of as a loss of sight. He tryââ¬â¢s to explain to them what he has seen. But there pet ty little minds canââ¬â¢t grasp what he has seen nor do they believe what he says they have not seen it for them self. To understand what Platoââ¬â¢s passages meant is to try and understand yourself. Individual enlightenment is one way to analyze Platoââ¬â¢s Allegory of the cave. As children we are like those prisoners In the cave. Our parents shield us from the ugly cruel world. Until one day we are introduced to what the world is all about. As a child I feel I was shield from a lot of things death, divorce, heartache and pain. My grandfather died when I was seven, until then I didnââ¬â¢t think that life could be so unfair. But life is unfair at times and its is more than fair at others. We all have a cave in life and when we think outside the cave walls we will break free from the individual cave we make for our self. Life is all about pushing your self to the limits, finding out just what you can and what you canââ¬â¢t do. The stereo types or labeling we place on others can be a form of a cave. The cave is just a symbol for limitations we have. Until we have been enlighten we will never escape from the cave of life. At times we all need to be our own Plato and lead our self out of the cave. Like Plato Socrates and Aristotle the great philosophers of the past we all need to challenge societyââ¬â¢s way of thinking. If you never learn to think for your self then whatââ¬â¢s the point of going off to college and finding yourself. Live your life the way you see fit, love who you want to love. Stand out and dance in the rain if it means being who you are. Escape from your individual cave and see the light. Let the puppeteers know you know what reality is and you can think for yourself. Secondly there can be a religious allegory of the cave. The figures that were shown to the prisoner in the cave could be viewed as idols praised by the prisoners and puppeteers. Religion can be viewed by some as a cave. Being kept in the dark of there religion and forced never to see the light. Some religions brain wash there followers to see things only there way. If you donââ¬â¢t see, act or think how there religion views you should be. they may kill you. The Amish religion can be view like the prisoners in the cave. They are taught from a small age that God is all you need and the everyday life most Americans live is a blasphemy of God. They live a simple life most have no electrical devices and choose to dress modestly and in plain colored clothing. Some Amish travel to towns for supplies but most tend to grow everything there self. Children are shielded from the outside world until there teenage years when they participate in rumspringa. This event is where teenagers are given the choice to stay within the Amish culture or they ch oose to be an outsider. In summary the Amish are similar to the prisoners in the cave being told what to do and how to act there whole life until the day they can see the world and make their own choices. One important note most Amish teenagers choose to stay within the Amish community. Cults are similar to the Allegory of the cave. Members are kept in the dark, from what the real motivates behind the puppeteers actions are. Once one is lead away from the cult and one seeââ¬â¢s for them self that there is more to life than what cult has shown them. They are enlightened and can see and choose for them self what they choose to be real or imaginary. There is also a political cave, and we Americans at times get blind by what we want to see. Then we never really see the truth behind the facade. As well know the truth is harder to see and recognize. We see what we want to see as the truth. The politicians are the puppeteers and we the citizens are the prisoners. We see and hear what they want us to know. And as we all know when we step outside from what they want us to know the consequences can be death. The government tells us what we can and canââ¬â¢t do by the way of the justice system, not saying that its wrong. But it seems the more money you have the more you can get away with . The political cave has many different levels and different puppeteers, we as common citizens will always be the prisoners to a higher power that can clinch its fist at any time and change how we live our life. One of the most common caves we put our selfââ¬â¢s in is the intellectual cave. You can be placed in to the cave because of where you live or how you perceive yourself. The intellectual cave of life. So many face this cave and donââ¬â¢t have the courage or resources to step into the light. What some Americans take for granted is a quality education. There are so many prisoners of the intellectual cave, some are put there by their own doing. It seem better to work a minimum wage 9 to 5 everyday than to spend that time getting a higher education. The very extremes of this type of intellectual cave is being a drug dealer these persons feel they can make more money selling drugs and book smarts wont get them anywhere. But what these select individuals donââ¬â¢t understand that is that getting a better education is the key to getting what they want out of life and making a better future for their family then what was hand to them. The ones addicted to the drugs they sell are in a cave all of there own. Most say when they do reach that point of sobriety its like coming out of the darkness, like they have been lead out of the cave of addiction. After having read Platoââ¬â¢s Allegory of the Cave, I fell I have been enlighten even more. This isnââ¬â¢t the first passage of Plato I have read, it does have a lot of information in very few lines. The Allegory can be used in many different ways, from religion to politics to ones own intellectual enlightenment, or it can be interpreted as the blinded person in a colt like reality. I have discussed in the previous chapters the many different types of caves this allegory can portray. We may never know what platoââ¬â¢s literal intentions were. What the cave and prisoners were really an analogy for. But I believe that was platoââ¬â¢s point in writing this allegory in such a way that it could have all different types of meanings. This passage was written thousands of years ago but all of his words still fit this day and time, and will reach far into the future. We as young adults need to help those left behind in the cave and open there eyes to the light of enlightenment. Weather it be leading them out of a gang or off of drugs. A brighter more prosperous future shouldnââ¬â¢t only be for those more fortunate than the many. For those left in the religious cave of life one day the vale shall be lifted and there freedom will come to them as well. They will one day be able to make their own religious choices for their self. Platoââ¬â¢s allegory of the cave will be past down from generation to generation.
Thursday, January 23, 2020
The most unkind cut :: essays research papers
What if I were to tell you that a new trend is being practiced in the United States by the parents of newborn baby boys, wherein they are giving the children nose jobs so that they can look more like their father, or that the parents are cutting off the earlobes of the babes so that they can be cleaner? What if you had just given birth to a beautiful, cooing baby girl and the nurse walked in and cheerfully asked if youà ¢Ã¢â ¬Ã¢â ¢d like to mutilate her genitalia before her noon feeding. In either one of those situations, no doubt youà ¢Ã¢â ¬Ã¢â ¢d be disbelieving and outraged at such a suggestion! But everyday thousands of babies across the United States suffer a similar fate when their parents decide that a baby boy should not have a foreskin and so they practice routine circumcision. Circumcision, put simply, is cosmetic surgery, in that it involves changing the appearance of your childà ¢Ã¢â ¬Ã¢â ¢s body for aesthetic reasons. à à à à à The United States is the only country in the world that routinely practices the circumcision of their newborns. Across the globe elsewhere, circumcision is rarely practiced unless there is a medical or religious reason to do so. Here in the U.S., the vast majority of parents opt to have the procedure done, although the number of parents refusing the pointless procedure is on a rapid rise. Most parents typically donà ¢Ã¢â ¬Ã¢â ¢t think about circumcision as an issue while they shop for cribs and have baby showers and select namesà ¢Ã¢â ¬Ã ¦ità ¢Ã¢â ¬Ã¢â ¢s just something you à ¢Ã¢â ¬Ã
âdoà ¢Ã¢â ¬? if you have a son, so when asked in the hospital after the delivery if they want their child circumcised, they blindly accept the procedure without questioning ità ¢Ã¢â ¬Ã¢â ¢s purpose. However, in the future when asked why they decided to go through with it, the most common reasons given to justify the procedure might surprise you. à à à à à When asking my friends why they decided to circumcise their sons, the most common reasoning is that so the child can à ¢Ã¢â ¬Ã
âlook like daddy.à ¢Ã¢â ¬? They donà ¢Ã¢â ¬Ã¢â ¢t want the child to feel or look different than his father, brother or peers and be teased. Is this really a problem? Do men really sit around comparing how they look and then teasing the ones who look different? No, of course not. And what sort of justification is this anyway, to look like their daddy. Nobody will ever walk up and say, à ¢Ã¢â ¬Ã
âOh how cuteà ¢Ã¢â ¬Ã ¦.
Tuesday, January 14, 2020
Kant and Singer: The Moral Status of Animals
Emmanuel Kant and Peter Singer expressed essentially opposing views on the moral status of animals.à Because animals are non-rational creatures, Kant did not believe that they had any moral status.à However, he did feel that human beings had a moral obligation to avoid cruelty to animals because being cruel was in opposition to the duty that mankind had to strengthen compassion in itself (MacKinnon, date, p. ).à The duty to prevent cruelty to animals, then, is one that humanity owes to itself, not to the animal kingdom. Peter Singer, however, believes that animals themselves are moral agents.à Unlike Kant, Singer believes that ââ¬Å"animal interests are the basis for their having rights and rights that are equal to humansâ⬠(MacKinnon, date, pp. 363-364).à MacKinnon goes on to explain that Singer bases his position on the theoretical foundation that animalsââ¬â¢ experiences of pleasure fulfill one or more of their interests.à Since animals appear to have interests similar to those of human beings, Singer believes that their interest should have equal weight to those of humans (p. 364). Singer appears to write in opposition to the statement that treatment of two groups can differ and still be morally equivalent.à His position indicates that by not recognizing animalsââ¬â¢ equal right to those of human beings, that humans are guilty of ââ¬Å"speciesism,â⬠a type of racism.à For this reason, animals have a right to freedom from suffering.à However, Singer also believes that it does not matter if an animal is not extended a right to vote, because an animal has no interest in voting (MacKinnon, date, pp. 363-364). It would make sense to extend some rights, like that to be free from suffering, to animals.à Other sensible rights that could be extended would be the right to sufficient food, water, and shelter.à Other rights, such as the right to choose, the right to sexual freedom, and the right to medical care are arguable at best.à It is never possible to know an animalââ¬â¢s motivation for making a choice and sexual activity in animals is intended solely for survival of the species and not for pleasure.à Extending these rights might change the way society treats animals; however, these acts are already expected from those individuals who harbor animals. Although I would change the way that society treats animals, I do not feel that extending them rights is the answer.à Instead, I feel that it is necessary to increase the penalties connected with animal cruelty violations, making certain degrees of cruelty felonies, rather than mere misdemeanors.à Increasing or creating animal rights would only be possible by infringing on certain human rights.à Unlike animals, we would be aware of this infringement and would be harmed by the change in our status. Reference MacKinnon, B. (date). Ethics
Monday, January 6, 2020
The Application of Utopia in Brave New World Essay
The Application of Utopia in Brave New World Aldous Huxleys Brave New World illustrates the loss of morality when established standards are replaced by amoral criteria. In his novel, Huxley criticizes the practical applications of Utopia in actual society. Huxleys depiction of love, science, and religion support the ineffectiveness of implementing Utopia in everyday life. In Brave New World, Huxley shows contempt for the human emotion of love. The people that make up his imaginary society have no conception of love or any other passion, and actually scorn the idea. Huxley believes that along with passion comes emotional instability. The Utopian state cannot afford anyâ⬠¦show more contentâ⬠¦In reality, the family unit is the core of society. Huxley realizes the importance of the home and family. A home is where people learn to establish communication and relationships. Without a family, a person cannot learn these relationships which are invaluable in dealing with everyday life in society. In Utopia, any approach toward monogamy is forbidden and long term sexual relationships are discouraged. In the brave new world, it is taught that everyone belongs to everyone else. Excessive sex with many partners is considered normal and even expected. In a conversation between two of the female characters, Huxley illustrates Utopias views on monogamy through Fanny Crowne, I really do think you ought to be careful. Its such horribly bad form to go on and on like this with one man (40). In Huxleys Utopia, having sex with only one partner is not acceptable. Sexual pleasure in this world is greatly degraded. Promiscuity is considered a virtue, unlike actual society where promiscuous women are thought to be trashy and cheap. Children are taught at a young age to be exploratory in their sexual behavior. Children who seem timid and embarrassed about their bodies are taken for psychological testing. Huxley criticizes the idea of the absence of love in Utopia. In actual society, love is a reveredShow MoreRelatedCriticism of Practical Application of Utopia in Brave New World1192 Words à |à 5 PagesCriticism of Practical Application of Utopia in Brave New World Debra Ackerman Mrs. Eileen Waite Criticism of Practical Application of Utopia in Brave New World Aldous Huxleys Brave New World illustrates the loss of morality when established standards are replaced by amoral criteria. In his novel, Huxley criticizes the practical applications of Utopia in actual society. Huxleys depiction of love, science, and religion support the ineffectiveness of implementing Utopia in everyday life.Read MoreA Brave New World by Aldous Huxley668 Words à |à 3 PagesIn Brave New World, there are similarities that have a deeper meaning that we can understand. 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As technology has grown with astonishing speedRead MoreSigmund Freud s Theories On The Brave New World2007 Words à |à 9 PagesTheories in Relation to Brave New World One might imagine, what could truly constitute ââ¬Å"A brave new world?â⬠What parameters must that world fall within? What decisive mind is manning the ship headed toward this utopia? Certainly, this world has seen innumerous attempts, heard the many strident voices, which barreled forth and propelled society toward that image. One of those voices belonged to Sigmund Freud, the father of psychoanalysis, and even, perhaps, a deity of this brave new world. Sigmund Freud
Sunday, December 29, 2019
Emotional Development and Human Emotions - Free Essay Example
Sample details Pages: 6 Words: 1819 Downloads: 9 Date added: 2019/05/06 Category Psychology Essay Level High school Tags: Emotional Intelligence Essay Did you like this example? Emotion can be understood from a neurological, cognitive, or behavioral point of view. Neurological perspective focus on both the patient and the medical practitioner. The patient who has a disorder of emotion following a brain damage, to the doctor who has been so busy over night without rest. Donââ¬â¢t waste time! Our writers will create an original "Emotional Development and Human Emotions" essay for you Create order Cognitive approaches explain emotion in ways that enable people to understand their experiences of them. Finally, the behavioral point of view is that behavior may be chosen to pursue (or avoid) anticipated emotional outcomes.In psychology, emotion is a complex state of feeling that result in physical and physiological changes that influence thought and behavior. There are many other definitions of emotions proposed by different theorists. For me it is Scherers definition that encompasses what emotion is.Emotion is an episode of interrelated, synchronized changes in the states of all or most of the five organismic sub-systems in response to the evaluation of an external stimulus event as relevant to the major concerns of the organism (Scherer, 2004). Emotional development has to be examined across the lifespan, from birth to adulthood. Strictly speaking, one should also include development until death (Magai, 1996).Emotional development is the ability to recognize, express and manage feelings at different stages of life. Both positive and negative emotions are developed. These emotions are affected by relationships with parents, siblings and peers (Otieno, 2017).Children raised with parents and caregivers are able to respond with love, understanding, and clear common-sense guidance. They find excellent chances of learning how to relate to other people. First, the child discovers other people are fun to be with, that they will look after you, and make you happy. Then later, the child learns others have rights and needs of their own, and that, by studying the feelings of these others, its possible to make them happy too (Thorndike, 1985).There are several theories that have attempted to explain emotional development in children. Th ese theories include Freuds psychosexual development, Bowlbys Attachment theory, Banduras Social learning theory, Vygotskys Social cultural theory, Piagets Cognitive development, Eriksons Psychosocial theory and Skinners behavioral theory. EMOTIONAL DEVELOPMENT 1. Theoretical Perspectives of Emotional Development.Bowlbys attachment theory postulates that bonding between the child and its mother begins in the womb. This special bonding impacts their emotions. Attachment is a lasting psychological connectedness between human beings (Bowlby, 1980). This is manifested in four characteristic features. Proximity maintenance which is the need to remain physically close to those the child is attached to. The second feature is separation distress. This is the typical anxiety which results from the absence of the attachment figure. Bowlby also talked of secure base which he described as the safe base for exploring the immediate environment that is provided by the attachment figure. Finally, the fourth feature in this theory is safe haven. This is the tendency to seek out the attachment figure for comfort and security when fearful or threatened.In support of his observations, Bowlby noted a child who is able to rely on a primary caregiver was less fea rful than those lacking such reassurance. He asserted it to healthy development from infant to adolescent stage and had a lifelong effect.Banduras social learning theory emphasized the significance of modeling in emotional development. Children learn about emotions and how to express them appropriately by watching others. These include parents, caregivers, peers and teachers. Showing children, the ways you understand and manage emotions help children learn from your examples.Sigmund Freuds five psychosexual stages were suffused with emotions. For instance, during the oral stage, deprivation may evoke emotional dependency and early weaning may elicit aggression.Sociocultural theory focuses not only how adults and peers influence individuals emotional development, but also on how cultural beliefs and attitudes impact how instruction and learning of a variety of emotions take place.Erick Erikson referred to each of his stages as a psycho-social crisis, meaning that in order for a child to move on to the next stage, they first must overcome the crisis that came before it and failure to do so is detrimental on future development.What is important recognize as a parent with Eriksons stages is how they will determine your childs attitude as they progress and grow. It is crucial that you pay special attention to the crisis in adolescence, as this can be a very difficult time for the adolescents and could last longer than other stages in Eriksons psychosocial development theory. 2. Development of Emotions in childrenEmotional development is a complex task that begins in infancy and continues in adulthood. The very first emotional expressions to be exhibited by infants include joy, anger, sadness, and fear. As they grow older, children begin to develop sense of self. Self-awareness in children facilitates the development of complex emotions in them (Greenhalgh, 1994). These include shyness, surprise, elation, embarrassment, shame, guilt, pride and empathy. While in primary school, pupils are still learning to identify emotions, to understand why they happen and how to manage them appropriately. As children develop, the things that provoke their emotional responses change, as do the strategies they use to manage them (Wilson, 2014).Babies emotions are mainly made up of physical reactions and behaviors. As they grow, children develop the ability to recognize feelings. Their emotions are also increasingly influenced by their thinking. They gain insight on their feelings and better able to understand other peoples feelings. Thus an emotional reaction of a ten-year-old is complex than of a three-year-old. 3. Emotional Development During InfancyIn the first month, the infant makes eye contact, cries for help and responds to parents smiles and voices.During the second month, the infant begins to develop a social smile, enjoys playing with other people, prefers looking at people, studies faces and first begin to express anger.In the third month, the infant starts a conversation by smiling, the big smile involves his/her whole body and can imitate some movements and facial expressions.Fourth month of development is intrigued by children. They infants will turn toward childrens voices in person or on television. He/she loughs when tickled and when interacting with others. The infant cries when play is disrupted.When an infant is five months old, he/she becomes increasingly assertive. He/she can differentiate between family members and like to play during meals.At the sixth month of development, an infant may quickly tire of toy, his/her temperaments become increasingly apparent and cries w ith displeasure.During the seventh month of development, the infants starts to understand the meaning of no. He/she enjoys social interaction, expresses anger more strongly and tries to mimic adults sounds. At the eighth month of development, the infant begins to differentiate between familiar and unfamiliar people. He/she becomes shy or anxious with strangers and cries in frustration.A nine month old infant imitate gestures, smiles and kisses own image, and likes to play near parents.At ten month of development, separation anxiety may begin, self-esteem begin to develop, the infant responds to positive recognition and shows mood.During the eleventh month of development, the infant tries to gain approval, can be uncooperative, and experiments with language.Finally, a one-year-old infant may have temper tantrums, can fluctuate between being cooperative and uncooperative, may also show a developing sense of humor and cling to the parents. 4. Development of Emotions During ChildhoodAs babies grow into children, they start to feel a strong sense of self-awareness. This means that they are aware of themselves as a separate person. It results from continuing brain development and increased social relationships. The development of language also helps here, as young kids become better able to communicate (Thorndike, 1985).This increased awareness serves to strengthen emotional experiences. Young children are more in control of their emotions as they grow and they also begin to feel new ones, as such as embarrassment. These new emotions often result from social comparison, when children begin to compare themselves to other kids (Herbert, 1974). CLASSIFICATION OF EMOTIONS Human emotions can be placed into three categories. These include primary, secondary and tertiary motions.Primary emotions refer to the bodys first response and they are very easy to identify because they are so strong. The most common primary emotions are fear, happiness, sadness, disgust and surprise (Ekman, 2007).Secondary emotions are emotional reactions we have to other emotions. It is always by the beliefs we have about experiencing some emotions. For example, being ashamed as a result of becoming anxious or sad.Tertiary emotions are the most specific emotions. Strong feelings such as love are broken down into secondary emotions which are further broken down into tertiary emotions. They include humility, gratitude, agony, dismay, amongst others. Importance of Training Children in Life Skills Particularly Using Emotions Life skill refers to a skill that is necessary or desirable for full participation in everyday life. Emotional learning how to manage friendship, feelings and solve problems. These are essential life skills that support wellbeing and positive mental health. Emotional skills promote childrens ability to cope with difficulties and help to prevent mental health problems. Children who have developed emotional skills find it easier to manage themselves, relate to others, resolve conflicts and feel positive about themselves and the world around them (Hasson, 2012).Emotional learning provides practical skills that all children can learn and apply to everyones situations. Learning skills such as self-awareness, effective communication, and conflict resolution help to prevent the prevalence of mental illnesses amongst the vulnerable children. In this way, teaching children emotional skills help to promote resilience. W hich is the capacity to cope and stay healthy in spite of the negative things that happen through life.Hasson (2012), suggest that children learning is influenced by a range of emotional factors. How children perform in school is affected by how emotionally stable they are. CONCLUSIONS There are several reasons as to why children vary in the way they express and manage their emotions. The variation is attributed to the events that impact on children and families. They include chronic illnesses, trauma and difficult social situations. Other factors such as cultural values and temperaments may cause the variation.Children learn different ways of expressing emotions based on what is regarded as normal within their family and culture. Different families and cultures accept a given range of emotions. These differences also influence the way children learn to regulate their emotions. Bowlby, J. (1980). Attachment and Loss. New York: Basic Books, A member of the Perseus Books Group.Ekman, P. (2007). Emotions Revealed. Carlifonia: Malcolm Gladwell.Greenhalgh, P. (1994). Emotional Growth and Learning. London: Routledge.Hasson, G. (2012). Brilliant Emotional Intelligence. Brighton: Sue Hadfield.Herbert, M. (1974). Emotional Problems of Development in Children. London: Academic Press.Otieno, P. A. (2017). Influence of Teachers Characteristics on the Development of Socio-emotional Skills of Pre-school Children in Atandi Zone, Homabay County Kenya. Nairobi: University of Nairobi.Thorndike, N. (1985). First Feelings: Milestones in the Emotional Development of Your Baby and Child. New York: Penguin Book.Wilson, R. (2014). Understanding Emotional Development; Providing Insights into Human Lives. London: Routledge.
Saturday, December 21, 2019
Chapter 1 Questions and Answers, Animal Farm Essay examples
1. What is the Gist of Old Majors Speech? At the beginning of the novel, the highly respected Middle White Boar ââ¬â old Major ââ¬â presents the animals with a speech, which is intended to plant within the animals his vision of a liberal future for all animals. The essence of Old Majors speech is that ââ¬Ë...The life of an animal is misery and slavery...ââ¬â¢ He is telling them of the reality of their existence - that they are merely slaves for mankind. Old Major explains to the animals that man is the reason why they are forced to persist in such appalling conditions of starvation, over-work and murder. Old Major passes on the wisdom that, to the animals, ââ¬Ë...Man is the only real enemy we have. Remove Man from the scene and the root cause ofâ⬠¦show more contentâ⬠¦Moses, the tame Raven, is described as a ââ¬Ë...tale-bearer... he was also a clever talker.ââ¬â¢ It is evident that Moses is a liar, when he tells the animals of a ââ¬Ë...mysterious country called Sugarcandy Mountain, to which all the animals went when they died...ââ¬â¢ Moses is also portrayed as being a very persuasive speaker, in that ââ¬Ë...some of them [the animals] believed in Sugarcandy Mountain...ââ¬â¢ thus, Moses, through his gift of the gab, is able to convince the animals of such fiction. Another of Mosesââ¬â¢ purposes is to serve the most powerful figurehead, and this is made clear, when it is stated ââ¬ËMoses, who was Mr. Jonesââ¬â¢ special pet, was a spy...ââ¬â¢ so evidently, Moses served Mr. Jones through spying upon the other animals for him. Squealer, in the same way, is a negotiator. He spreads the propaganda of the pigs to the other animals, through his persuasion and speaking abilities. 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Friday, December 13, 2019
Tobacco Industry Analytic Free Essays
string(89) " a chance for domestic growth opportunities and premium pricing in the tobacco industry\." The barriers to entry in the tobacco industry are initially low and it is easy for small local and regional companies to enter into the market, but the barriers to enter the market nationally are very high. The economies at scale in manufacturing, distribution costs, and marketing at the national level make it very difficult for start-up companies to enter into the national market. There are substantial costs in raising the capital needed to build manufacturing facilities that can mass-produce tobacco products at the national level. We will write a custom essay sample on Tobacco Industry Analytic or any similar topic only for you Order Now Also, the costs of packaging goods such as cigarettes, at a mass level can generate high costs. Brand identity can also pose a barrier to entry for new entrants. Advertising restrictions imposed on electronic media by the U. S. government make it hard for any new entrant to gain brand awareness and also make it difficult for current top players in the market to increase their brand awareness. While many companies once relied on brand incentives in order to increase customer loyalty, they agreed to no longer use these incentives in the Master Settlement Agreement (MSA) in 1998. Also with many already established brands such as Altriaââ¬â¢s Marlboro Cigarettes brand already have a huge stake in the market place. They have generated a lot of brand loyalty and awareness making it difficult for a new company to generate enough brand awareness to enter the market. Suppliers In the tobacco industry farmers supply the tobacco to dealers and manufacturers. Many of the tobacco farmers in the U. S. are located in the Southeastern states such as North Carolina, South Carolina, Georgia, and Florida. Farmers usually sell their tobacco at public auctions to the highest bidders. A federal program that started with the Agricultural Adjustment Act of 1933 once protected tobacco farmerââ¬â¢s prices. The tobacco growers were guaranteed minimum prices in exchange for limiting their production through allotments and quotas. U. S. grown tobacco is generally more expensive than non-U. S. grown tobacco because of the U. S. governments price-support system. Then in 2004 the government allowed for buyouts of the quotas, thus eliminating the price support system. However, in recent news many tobacco farmers are protesting for the entire buyout of their quotas and equipment. They say that the U. S. tobacco growing industry is on the verge of disappearing and they blame the high taxes on cigarettes and cheap tobacco imports. Thus illustrating that the farmers have little bargaining power due to the government interaction. Buyers Buyers in the tobacco industry are greatly affected by the economy and the level of their disposable income. Whenever a buyerââ¬â¢s disposable income declines, they are more likely to purchase cheaper brands of tobacco, and if a buyerââ¬â¢s disposable income increases, then they are more likely to buy more expensive brands. Buyer power was displayed in 1993 whenever Phillip Morris USA Inc. slashed their prices on leading brands such as Marlboro by 20% to raise their share of the market, thus leading many other leading companies to also reduce the prices of their popular brands. After many companies lowered their prices, discount cigarette brands saw a drop in their percentage of the market. However, in 2003 premium cigarette brands raised prices, then allowing discount cigarette brands to gain more of a share in the market, but the discount brands share in the market has been declining ever since. Consumers in the United States are now increasingly becoming more concerned with health issues. Consumer health awareness has hurt the market for tobacco sellers and has also led to the increase for government regulation. Many companies are now going international to focus on the increasing demand for tobacco products abroad. They are focusing on developing countries where the population is increasing much faster than in the United States and many of these countries have less government regulation, which can help with advertising and prices. Countries that have less taxation on tobacco sales can lead to higher revenues and sales of tobacco products because the costs involved are less. Industry Competitors/Intensity of Rivalry Within the tobacco industry there are three main competitors that control 90% of the domestic market. These three main players are: Altria Group, Inc. (Domestically known as Phillip Morris USA); Reynolds American; and Carolina Group. Phillip Morris USA, the United Stateââ¬â¢s largest tobacco company since 1983, controlled 50. 3% of the market share in the year 2006. Phillip Morris USAââ¬â¢s leading brand Marlboro had a 40. 5% share of the market in 2006; thus, displaying the importance of brand identity in the tobacco industry. Phillip Morris USA also offers different brands such as their premium brands Virginia Slims and Parliament, while also targeting the discount market with its brand Basic. The United States second largest tobacco company is Reynolds American, which offers premium brands such as Kool, Winston, Salem, and Camel; and two different discount brands, Doral and Capri. Reynolds American controlled 29. % of the market in 2006 and is also the second largest moist smokeless tobacco producer in the United States. The third largest company in the United State is Carolina Group with their premium menthol brand cigarette Newport that controlled 9. 7% of the market in 2006. For the cigarette industry unit volumes have declined and the price of cigarettes has increased,thus creating higher net revenue for companies. Many companies are u sing cost efficient strategies and are merging to help gain profits in the industry. For example, R. J. Reynolds and Brown Williamson Tobacco merged and now have a higher share of the market. Tobacco consumption declined a lot from 1994 to 2004 and the decline has started to slow down in the past couple of years, the growth rate is still not what it once was. [pic] Figure 1 : Market share holders in 2006 Rivalry in the menthol sector of the tobacco industry has been a strong focus of the leading companies in recent years. Menthol cigarettes offer a chance for domestic growth opportunities and premium pricing in the tobacco industry. You read "Tobacco Industry Analytic" in category "Papers" Carolina Group controls this sector with its leading brand Newport, while Reynolds American offers two brands, Kool and Salem, which have been in the market for a long time. With the potential growth in the menthol sector, the leading tobacco company Marlboro introduced their menthol brand with strong promotions to compete with already existing brands. Other potential areas of domestic growth in the tobacco industry include cigars, which are on the rise again; and snuff or smokeless, which is one the rise due to smoking restrictions in public places. By using the Porterââ¬â¢s Five Forces Framework I was able to discuss the five basic competitive forces within the tobacco industry. The level of difficulty for new entrants; the lack of bargaining power of suppliers; the bargaining power of buyers between different brands; the high level of potential substitutes; and the competition rivalry, as well as domestic growth areas; were all analyzed within the tobacco industry using the Porterââ¬â¢s Five Forces Framework. Dominant forces such as government regulation and health awareness influence change in the tobacco industry. The potential impact that theses forces could play on the tobacco industry could be harsh if companies donââ¬â¢t adjust and change with them. Strengths: Altria and R. J. Reynolds both display much strength within the tobacco industry. Both companies display high levels of brand identity and brand awareness with many different well-known brands. Altria has dominant control of the market with their diversified Marlboro brands of cigarettes that dominate the market, contributing a 40. 5% share in the market. R. J. Reynolds also has many well-known diversified brands such as Kool, Winston, Salem, and Camel that help to control 29. 8% of the market. Both companies can use their strong brand awareness to build customer value with existing and new products. B oth companies are aligned with their mission statements to provide for their customers and maintain levels of responsibility and integrity for their operations. Altria, for instance offers a wide array of information concerning health issues, tobacco laws, cigarette ingredients, and youth smoking prevention on their website. While R. J. Reynolds offers information to the public on legal and regulatory issues, maintaining responsible marketing, and also health issues related to their products that consumers can access on their website. Also, both companies produce mass amounts of tobacco products and in order to be the top two producers in the United State they must both have strong manufacturing infrastructures. Weaknesses: Both companies face the weakness of selling dangerous products to consumers. Tobacco products obviously involve a great deal of health risks and consumers have been made well aware of the risks involved in tobacco use. Both companies face liability issues and litigation for the sale of such a dangerous product, which can cost the companies a lot of money. These companies must place a great deal of concentration on defending themselves in numerous lawsuits that come about frequently due to the health liability issues. Recent cases involving the ââ¬Å"lightâ⬠cigarettes have been brought against Altria, these cigarettes have lighter amounts of nicotine and tar but still can be just as harmful as regular cigarettes. Also a lot of blame for such high health care costs in the United States is placed on these companies as well. Another weakness that Altria and R. J. Reynolds suffer from is their dependencies to rely solely on the sale of tobacco products in order for them to remain such profitable companies in the market place. Sales from 2000 to 2005 declined at around an average rate of 4% a year and a decline of about 1% in 2006. If sales continue to decline every year, this could lead to substantial effects on profits. With the cigarette consumption declining, companies such as Altria and R. J. Reynolds have began to look towards international markets with growth opportunities. With so much concentration on tobacco sales both companies also have the weakness of being so heavily invested in the success of the tobacco industry. These companies could face a great deal of losses if the tobacco industry keeps declining. Opportunities: Both Altria and R. J. Reynolds have the opportunity to expand the ir companies internationally to target new customers in areas that provide potential for growth in sales. With the help of countries with rising personal incomes, high per capita cigarette consumption, and less government regulation in foreign countries Altria is taking action to expand their horizons abroad. An article from Wall Street Journal by Vanessa Oââ¬â¢Connell describes how Altria is using spin off, Phillip Morris International to focus on international markets such as Pakistan, where smoking consumption is up 42% since 2001; Ukraine, where smoking consumption is up 36%; and Argentina, where smoking consumption is up 18%. She also explains how China offers 50 million more tobacco buyers than in the United States, thus showing that China offers great potential market opportunities. R. J. Reynolds is also focusing on the global market with creation of R. J. Reynolds Global Products. R. J. Reynolds is participating in joint ventures in European countries and Japan, collaborating with other companies to produce American-like brand cigarettes in foreign markets. They have also been establishing a business presence in Puerto Rico and the Caribbean and are supplying cigarettes to the U. S. military outlets and U. S. Duty Free sectors. R. J. Reynolds also manufactures cigarettes to be sold by other companies in foreign countries. Both companies are taking advantage of the potential growth in international markets. Another opportunity that both companies are focusing on is the opportunities of marketing new tobacco products to consumers. With more consumers looking for alternatives to smoking Altria has been f ocusing on developing its smokeless tobacco product line. With snuff being providing potential growth in the market, Altria is exploring the moist snuff or chew market as well as a new product called Snus. Altria is currently test marketing its Marlboro Snus products and its Marlboro moist smokeless tobacco in certain areas of the United States. They are also using the strong brand identity of Marlboro to help their new products enter into the market. R. J. Reynolds is also developing new products that have potential market opportunities. Reynolds is developing new exotic brands of Camel cigarettes and also trying to capitalize on smokeless tobacco opportunities with their brand of Camel Snus. Both brands are using their already existent brand awareness to help romote new products in the market. Threats: Companies in the tobacco industry such as Altria and R. J. Reynolds have a negative public perception because of providing such dangerous products and must deal with this perception accordingly in order to remain in the market. With the threat of being seen so negatively in the public eye companies must provide support in educating consumers about the dangerous health risks involved wi th smoking. Government regulation also poses a threat to both companies. In the 1998, the Master Settlement Agreement between tobacco companies and the government came to an agreement that tobacco companies would have to pay $250 billion over a 25 year span to help reimburse healthcare systems for to higher costs due to many patients with tobacco use related illnesses. The threat of government regulation poses high cost threats dealing with litigation and taxes. Both companies have been affected by the high taxes placed on the sale of tobacco products, thus causing them to have to raise prices, which could have a negative effect on sales. Also the threat of changes in the legal atmosphere pose a problem on companies. As new laws are adopted both companies must adapt to stay profitable, such as the new public smoking laws that threatens both these companies that rely on cigarette sales. The threat of Altriaââ¬â¢s and R. J. Reynoldsââ¬â¢ consumer base growing old and dying off from tobacco related illness and Americaââ¬â¢s new focus on healthy living styles display how these companies are affected by the benefits of substitutes for smoking and quitting smoking. There has also been a huge decline in the number of smokers in the United State over the past 40 years, which has cut the consumer base in half. With the number of smokers in the domestic market declining both companies also face the threat of marketing restrictions in the United States. Tobacco products cannot easily be marketed to consumer in the United States, which threatens the growth of tobacco products. Both Altria and R. J. Reynolds are aware of the threats that they face and that can explain why they are developing new products and moving towards international markets. The SWOT Analysis displayed how strengths such as brand identity have played a huge role in the success of both Altria and R. J. Reynolds. Altria leads the market with its well-known brand Marlboro and is taking on opportunities with new products and international markets. While R. J. Reynolds has a smaller share in the market they are also trying to grow by focusing on the same opportunities. Both companies also face many of the same weaknesses and threats, that being in the tobacco industry pose, such as government regulation and health awareness. They are taking action to deal with them by exploring new opportunities. How to cite Tobacco Industry Analytic, Papers
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